Hi, I’m Gisele

Senior Product Designer

Turning ambiguity and constraints into scalable product decisions for early-stage teams.

Hi, I’m Gisele

Senior Product Designer

Turning ambiguity and constraints into scalable product decisions for early-stage teams.

About me

With 6+ years of experience, I’ve led end-to-end product design initiatives in complex environments, including government and large-scale public platforms, delivering systems used by millions of users.

UX/UI Projects

Meu PEP - Electronic Medical Record

My PEP is a public-facing Electronic Health Record system within a state-wide digital platform used by millions of citizens.

Design System - SES/GO

I led the creation of a Design System from scratch to unify fragmented products and enable consistent decision-making under strong political, accessibility, and technical constraints.

TCE/GO

Ongoing — Discovery & Content Strategy Case

UX/UI Projects

Meu PEP - Electronic Medical Record

It is a service within the Expresso GO platform that stores the patient's entire health history, allowing citizens full access in a centralized and organized manner.

Design System - SES/GO

I led the creation of a Design System from scratch to unify fragmented products and enable consistent decision-making under strong political, accessibility, and technical constraints.

TCE/GO

Ongoing — Discovery & Content Strategy Case